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Ads people stop for.

New ads for brands just starting out. Second takes for ads that aren't working. Video, image, brand kits and AI ambassadors.

Story ad

20% off today
 brand_kit

Brand kit

Aa
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Image ad

Sized for feed, story and reels.

 video_ad.mp4

0:03 hook

Help

Where are you starting?

Launch with ads that look ready on day one.

New brand, new product or your first time advertising? We build your look and your first set of ads together, so everything you put out feels like one brand.

Plan my launch ads
  • A brand kit: logo use, colors, type and templates you'll reuse for every ad
  • A starter set of video and image ads sized for Meta, Instagram and YouTube
  • Hooks and scripts written for your audience, ready to test
  • Notes on which ads to run first and what to test next
Before and after

See a retake in action

Same product, same photo, different take. Drag the clapper across this made-up serum ad to see what a sharper hook and a bolder design do.

Take 1 on the left, Take 2 on the right. Drag the clapper.

Make

What we make

Five ways to get better ads out the door. Pull any card from the deck.

  • 01

    Video ads

    Short ads for Meta, Instagram and YouTube, with hooks written to hold the first three seconds.

    • Reels and Shorts
    • UGC-style
    • Scripts
  • 02

    Image ads

    Statics and carousels made in sets, in every size your campaigns need, ready to test side by side.

    • Feed and story
    • Carousels
    • Offers
  • 03

    Brand kits

    Logo use, colors, type and templates, so every ad looks like it came from the same brand.

    • Color and type
    • Templates
    • Guide
  • 04

    Ad makeovers

    Send an ad that isn't performing. We show you what's holding it back, then rebuild it.

    • Review
    • New hooks
    • A/B versions
  • New05

    AI ambassadors

    A face for your brand that fronts your ads in any language, without a shoot.

    See how it works
    • Your face
    • Your idea
    • Built by us
Hooks

Hook lab

The first three seconds decide whether anyone sees the rest. Pick a business and watch a few opening lines we'd test.

    Get hooks for my brand
    Sample lines for made-up businesses. Yours are written around your product and audience.
    Your brand
    Sponsored

    ♡  💬  ➤Learn more
    How we work

    From brief to launch

    People do the thinking. AI does the heavy lifting.

    1. You send a brief, or the ads you're runningWhat you sell, who buys it and where you advertise.
    2. We plan the anglesOur team writes the hooks and scripts and decides what's worth testing.
    3. We produce and refineAI tools speed up production, so you get more versions without the cost of a full shoot.
    4. You launch and learnReady-to-run files in every size, plus notes on what to test first.
    AI brand ambassadors

    Give your brand a face.

    An AI brand ambassador who fronts your ads in any language, every week, without a shoot. Pick the route that fits you.

    • Your face

      We turn you or your founder into a digital twin, built only from footage you record and approve.

    • Your idea

      Got a mascot or character in mind? We bring it to life and keep it on-brand in every ad.

    • Built by us

      We design an original ambassador from scratch, made to suit your audience and your market.

    Always labelled as AI. Never fakes a review or a real person.

    Meet Nina.

    Our own AI ambassador. Soon she'll front our videos and answer your questions right here, any time of day. Ask her something to get a feel for it.

    NinaHi, I'm Nina. I help brands make ads people stop for. What would you like to know?
    Preview with set replies. Nina's live chat is coming soon.
    Kind words

    Your review goes here.

    We're opening with a small group of founding clients. Real words from real brands will fill this space.

    Be one of the first brands we retake, and your words could sit right here.
    Your name
    Your business
    Become a founding client
    Let's roll

    Starting fresh or starting over?

    Tell us what you sell, where you advertise and what you need. We reply within one working day.

    Catch every take

    Retakes, breakdowns and new work, wherever you scroll.